Application Areas

Strategic Decisions

“Identifying, Prioritizing, and Using Multiple Objectives”, EURO Journal on Decision Processes, 1, 45-67, 2014.

“Developing a Foundation for Strategy at Seagate Software”, Interfaces, 29, No. 6, 4-15, 1999.

“Value-Focused Thinking about Strategic Decisions at BC Hydro”, with T.L. McDaniels, Interfaces, 22, No. 6, 94-109, 1992.

“Examining Corporate Policy Using Multiattribute Utility”, Sloan Management Review, Fall, 63-76, 1975.

“Analysis of the Biological Clock Problem”, with Dinah A. Vernik, Decision Analysis, 4, pp 117-135, 2007.

“The Value of Internet Commerce to the Customer”, Management Science, 45, 533-542, 1999.

“Setting Goals in a Professional Service Firm”, with K. Nair. Journal of Long Range Planning, June, 1976.

Public Policy

“Designing Better Energy Metrics for Consumers”, with Richard P. Larrick and Jack B. Soll, Behavioral Science & Policy, 1, No. 1, 63-75, 2015.

“Structuring West Germany’s Energy Objectives”, with O. Renn and D. von Winterfeldt, Energy Policy, 15, 352-362, 1987.

“Analyzing Radionuclide Emissions from Coal-Fired Power Plants”, with A. Sicherman and G.R. Smith.  Interfaces, 15, 12-24, 1985.

“An Illustrative Application of the Use of Multiattribute Utility Theory for Water Resource Planning”, with E.F. Wood. Water Resources Research, 13, 705-716, 1977.

“An Evaluation of Our National Policy to Manage Nuclear Waste form Power Plants”, with D. von Winterfeldt, in Essays in Decision Making, M.H. Karwan, J. Spronk, J. Wallenius (Eds.), Springer, Berlin, 371-390, 1997.

“Analysis of Alternative National Ambient Carbon Monoxide Standards”, with R.K. Sarin and R.L. Winkler, Management Science, 30, 518-528, 1984.

“A Utility Function for Examining Policy Affecting Salmon in the Skeena River”, Journal of the Fisheries Board of Canada, 34, 49-63, 1977.

“A Utility Function for the Response Times of Engines and Ladders to Fires”, Urban Analysis, July, 209-222, 1973.

Health and Safety Decisions

“Decision Strategies to Reduce Teenage and Young Adult Deaths in the United States”, with Asa Palley, Risk Analysis, 33, No. 9, 1661-1676, 2013.

“Evaluating Electromagnetic Field Implications of a Transmission Line Moratorium” , IEEE Transactions on Engineering Management, 44, 268-275, 1997.

“Repeated Commit-or-Defer Decisions with a Deadline: The Influenza Vaccine Composition”, with Laura J. Kornish, Operations Research, 56, No. 3, 527-541, 2008.

Homeland Security Decisions

“A Value Model for Evaluating Homeland Security Decisions”, with Detlof von Winterfeldt, Risk Analysis, 31, No.9, 1470-1487, 2011.

“Countering Terrorism: The Clash of Values”, ORMS Today, 28, No. 6, December, 20-22, 2001.

“Modeling Values for Anti-Terrorism Analysis”, Risk Analysis, 27, pp 585-596. 2007.

“Structuring Objectives for Evaluating Possible Nuclear Material Control and Accounting Regulations”, with Gary R. Smith. IEEE Transactions on Systems, Man, and Cybernetics, SMC-12, 743-750, 1982.

Energy Decisions

“Identifying and Structuring Values to Guide Integrated Resource Planning at BC Gas”, with T. L. McDaniels, Operations Research, 47, 651-662, 1999.

“Managing Nuclear Waste from Power Plants”, with D. von Winterfeldt, Risk Analysis, 14, 107-130, 1994.

“An Analysis of Baltimore Gas and Electric Company’s Technology Choice”, with J. Lathrop and A. Sicherman. Operations Research, 34, 18-39, 1986.

“A Risk Analysis of an LNG Terminal”, with R. Kulkarni and K. Nair. Omega, 7, 191-205, 1979.

“Evaluating Improvements in Electric Utility Reliability at British Columbia Hydro”, with T.L. McDaniels, and C. Swoveland, Operations Research, 43, 933-947, 1996.

“An Analysis of the Portfolio of Sites to Characterize for Selecting a Nuclear Repository”, Risk Analysis, 7, 195-218, 1987.

“Illustrative Comparison of One Utility’s Coal and Nuclear Choices”, with A. Sicherman, Operations Research, 31, 50-83, 1983.

Environmental Decisions

“A Framework to Guide Thinking and Analysis Regarding Climate Change Policies”, with T.L. McDaniels, Risk Analysis, 21, 6, 989-1000, 2001.

“An Illustrative Analysis of Ambient Carbon Monoxide Standards”, with V. Ozernoy. Journal of the Operational Research Society, 33, 365-375, 1982.

“A Rational Approach for Government Decisions Concerning Air Pollution”, with H. Ellis. In Analysis of Public Systems, A.W. Drake, and P.N. Morse (Eds.), pp. 376-400, 1972.

“Using Values in Planning Wastewater Facilities for Metropolitan Seattle”, with T.L. McDaniels, and V.L. Ridge-Cooney, Water Resources Bulletin, 32, 293-303, 1996.

“Assessing and Evaluating Environmental Impacts at Proposed Nuclear Power Sites”, with G.A. Robilliard. Journal of Environmental Economics and Management, 4, 153-166, 1977.

Financial Decisions

“Consumer Misunderstanding of Credit Card Use, Payments, and Debt: Causes and Solutions”, with Jack Soll and Rick Larrick, Journal of Public Policy and Marketing, 32, No. 1, 65-80, 2013.

“Evaluating Customer Acquisition at American Express Using Multiple Objectives”, with Qing Lin, Interfaces, 30, Vol. 5, 31-33, 2000.

“Designing Win-Win Financial Loan Products for Consumers and Businesses”, with Robert M. Oliver, Operational Research, 56, 1030-1040, 2007.

Siting Large Facilities

“A Multiattribute Utility Analysis of Alternative Sites for the Disposal of Nuclear Waste”, with M.W. Merkhofer, Risk Analysis, 7, 173-194, 1987.

“Selecting Nuclear Power Plant Sites in the Pacific Northwest Using Decision Analysis”, with K. Nair. In Conflicting Objectives in Decisions, with D.E. Bell and H. Raiffa (Eds.), Wiley, London, 1977.

“Evaluation of Proposed Pumped Storage Sites”, Operations Research, 27, pp. 48-64, 1979.

“A Decision Analysis with Multiple Objectives: The Mexico City Airport”, Bell Journal of Economic and Management Science, Spring, 101-117, 1973.

Risk Management

“Use of Expert Judgment in Nureg-1150”, with N.R. Ortiz, T.A. Wheeler, R.J. Breeding, S. Hora, and M.A. Meyer, Nuclear Engineering and Design, 126, 313-331, 1991.

“A Probabilistic Analysis of Landslide Potential”, with Alan Lamont. Proceedings of the 2nd U.S. National Conference on Earthquake Engineering, Stanford University, Stanford, California August, 22-24, 1016-1025, 1979.

“Statistical Examination of Reservoir-Induced Seismicity Data”, with G.B. Baecher. Bulletin of the Seismological Society of America, 72(2), 553-569, 1982.

“Assessing the Risk of an LNG Terminal”, with R.B. Kulkarni and K. Nair. Technology Review, 1(1), 64-72, 1978.

Other Applications

“Evaluating Academic Programs: With Applications To U.S. Graduate Decision Science Programs”, with Kelly E. See and Detlof von Winterfeldt, Operations Research, 54, 813-828, 2007.

“Constructing a Complex Judgmental Model: An Index of Trauma Severity”, with D.G. Fryback, Management Science, 29, 869-883, 1983.

“New Industrial Product Design and Evaluation Using Multiattribute Value Analysis”, with G.L. Lilien, Journal of Product Innovation Management, 4, 185-198, 1987.

“Evaluating Methodologies: A Procedure and Application to Nuclear Power Plant Siting Methodologies”, with C.K. Ford and C.W. Kirkwood. Management Science, 25, 110, 1979.